each of these are benefits you’d expect from shopping ads except:

each of these are benefits you’d expect from shopping ads except:

each of these are benefits you’d expect from shopping ads except:

Every small business owner asks the same question: What are the benefits of buying targeted traffic on eBay? Of course, it’s one of the biggest and most obvious benefits of buying targeted traffic, but it’s one that not many small business owners address.

That’s a real shame, because there are so many benefits of doing so. Here are the top four benefits you’d expect to see in eBay buy-it-now ads:

each of these are benefits youd expect from shopping ads except

First, the buy-it-now option lets you target the exact traffic you want. Say you’re a seller of handbags – you really want to see if you can get a big discount on a particular model.

You can put in a buy-it-now ad for a specific brand or model and target your results by price, brand name or size. There are no other limits. In fact, the number of options you have is practically unlimited.

Second, the buy-it-now option lets you set up your ads almost immediately. That means instant exposure.

When someone buys something at your online store and comes across your buy-it-now ads, they already know you’ve been there and done that. And they know what you’re selling. That’s a huge benefit.

Third, there are no limits on how many buy-it-now ads you can run. Just go crazy. You can set them up in two different ways: via the regular eBay format, and via “double opt in” forms that send a special email when someone subscribes to your list. That way, if someone were to visit your site and didn’t see your buy-it-now ad, they still get the special email you sent them.

Fourth, the buy-it-now option doesn’t cost you any money. There aren’t any fees for placing buy-it-now ads. Nothing to pay for insertion or for title ads. That’s a big benefit because, right now, the cost of Internet advertising is very low. But, even with the low cost of buying ads, if you don’t have very good content people won’t be motivated to visit your site.

Fifth, each of these benefits you’d expect from shopping ads except: none. The fact that you don’t have to pay anything for the ad means that you can write great content and post it for free.

That means you can build a large customer base before you ever start trying to sell anything. And that gives you a powerful advantage.

Sixth, each of these benefits you’d expect from shopping ads except: none. If you haven’t noticed they’ve all started disappearing.

As mentioned above, the cost of Internet advertising is extremely low right now. So, businesses that have been posting buy-it-now ads for a long time simply can’t compete with those who are posting them today.

Seventh, in the six months to one year I plan to do twelve one-week auctions. Four of them will be on eBay.

Four more will be on MySpace. And two will be on Facebook. It’ll go on, so I figure it makes sense to get as many people as I can to check out what I’m selling!

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